The Structure of a Perfect Selling Landing Page
There are particular ways to make an attractive landing page that will drive conversions for your product or service. There are also a lot of ways to do it wrong, in which case you will waste your time...
View ArticleDifference between Using AdWords and Facebook Ads
It’s the clash of the titans – Google vs. Facebook, and their respective advertising components. Both are leaders in their fields – Google is the most widely used search engine, and Facebook is the...
View ArticleMobile Traffic Conversion Rate Optimization
Every internet marketing professional will tell you – mobile conversion rates are going up, but they’re still nowhere near desktop conversion rates. That doesn’t mean, however, that you should give up...
View ArticlePros and Cons of Selling Goods on Amazon and eBay
Choosing the right marketplace to sell your goods on sounds like an easy enough choice – you’ve got your Amazon, and you’ve got your eBay, so take your pick. They seem well alike to an unsuspecting...
View ArticleThe Landing Pages of Three Famous Brands
One would think that famous brands have nailed the art of making a great landing page, and one would be right. Even more so, famous brands don’t need to have a landing page at all, except for special...
View ArticleWhich Color Theme of Your Website Results in More Sales
There’s a lot to be said about how colors affect us and leave certain impressions on us. It is a well-known concept in psychology, and it’s found an especially effective in marketing. Establishing...
View ArticleWhy your visitors are not converting – 3 free tools can show you
Having a great landing page is one of the most important things in online marketing, but then again – you might have a great landing page and low conversions as well. That happens sometimes, for a...
View Article5 Headlines Strategies that Grab Attention
What does a typical day of internet content look like? Well, a company named Conductor ran a study in 2013 that found on average 296 billion emails are sent every day, along with the posting of 2...
View ArticleTracking your mobile audience
Mobile web browsing is quickly becoming the most popular way to do web searches, and every company with a significant web presence needs to be able to assess their website’s appeal to mobile audiences....
View ArticlePinpointing successful content & increasing the ROI of your content marketing
Figuring out what content is really driving marketing initiatives of a website, and then generating better ROI from marketing it more efficiently, is an important issue for any website owner. Careful...
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